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Whats new at CALLO?

Hi CALLO friends!! It's been a while since we have connected... but don't worry we haven't forgotten about you!  As you all know the pandemic has challenged all small business owners in many different ways and CALLO is no exception. Our team had to revisit our strategy, our products, processes, and channels of distribution since COVID-19 started. At the beginning of the pandemic, our team decided to re-brand from CY & Company to CALLO. It was the perfect time to reflect on who we want to be and how we want to represent what we offer and our community of wonderful followers that had supported us from the very first day. You might have noticed some slight changes to our...

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What Makes A Good Jewelry Piece?

Recently, our founder Christine Yu highlighted her thoughts on what makes a good jewelry piece article called "What Makes A Good Jewelry Piece?" posted on Roman Malakov, New York Diamond Jewelry Store.  Attention to Detail Whether a design is custom or not, attention to detail is key for any good piece of jewelry. This includes things like craftsmanship and quality, but it can also mean small details like the way a stone is set, the metal that was utilized, and the small artistic details included in the design. Christine Yus, head designer and buyer for CY & Co., says, “I have always felt that hand-crafted jewelry produces elements of quality and attention to detail that machine-made jewelry cannot simulate. The person...

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Introducing wellDunn x CY & Co. Store

This past month has been an exciting month for us as we introduced wellDunn to CY & Co. - handcrafted jewelry from Montreal, Canada. We had seen first hand the quality and design that goes into each piece from the designer of this company and we couldn't be happier to collaborate with them on this opportunity. We will be looking to carry more jewelry pieces from this designer as we've had such positive and great reviews from our very own supporters and clients. We heard you!!! and we are thrilled to be bringing in more designers this year offering you quality handcrafted products that you will not be able to resist with the full support from CY & Co. team....

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